- Oscar Piastri clinched first place at the Miami GP, edging out Max Verstappen by 2.843 seconds and marking a major victory for the sole Australian in the Top 10 finishers.
- LEGO wowed fans with 10 full-sized, drivable LEGO Formula 1 cars, each built from 400,000 bricks and featuring 2024 team liveries, on display at the Miami GP and hitting speeds of up to 20 km/h.
- The LEGO-F1 partnership continues to expand, with plans for the life-sized cars to appear at other GPs worldwide, showcasing LEGO’s boundary-pushing creativity and engaging new audiences.
Oscar Piastri, the sole Australian in the Top 10 finishers, had crowds roaring on Sunday, pulling ahead of Max Verstappen in a neck-to-neck race at the Jeddah Corniche Circuit and finishing first in the Miami GP.
While adrenaline-junkies may have had the time of their year, watching the Aussie outstrip Verstappen by mere 2.843s, and grab the 25 points from the race, LEGO fans have been paying careful attention to the 4-million composition of 10 life-size LEGO Formula 1 cars, all based on the Speed Champions sets, featuring the 2024 liveries.
Each of the 10 cars available at Miami GP, and previously teased as part of a cryptic Instagram post, took about 400,000 bricks to build, and as many as 1,200 hours per car, or 22,000 in total, slotting bricks meticulously in to ensure that the cars look as realistic and awesome as possible.
This is a second feat of a similar scale, coinciding with the Melbourne Museum’s LEGO Star Wars: The Exhibition, which took eight million bricks as well as 25,000 hours to complete, once again showcasing LEGO’s creativity and imaginative builds.
The cars though came with another twist – they were fully drivable and were taken out for a quick break-in lap on the raceway, to the general cheers of onlookers. The vehicles each weigh 1,000 kg and come at a nearly 1:1 scale of a real Formula 1 car, clocking 20 km per hour on the raceway.
Formula 1 Life-Sized Cars Now Set to Appear at Other GPs
More exciting opportunities and activations between the LEGO Group and Formula 1 are coming, confirmed Formula 1 Chief Commercial Officer Emily Parzer:
“Our partnership with the LEGO Group enables us to inject a lot of fun into the Grand Prix experience and engage new audiences, and we can’t wait to see what else we can dream up together.”
Emily Parzer
The LEGO Group, and Chief Product & Marketing Officer Julia Goldin were similarly pleased with this opportunity.
“At the LEGO Group, we are constantly striving to push the boundaries of what is possible. This latest challenge is a true testament to that, marking an extraordinary collaboration between the LEGO Group, Formula 1 and its 10 teams,” Goldin said.
She noted that drivable big builds served one specific purpose – to evoke excitement among fans and demonstrate that LEGO’s creativity has limitless possibilities. Then 10 Formula 1 LEGO cars are not going to be retiring, however, as they will be heading for other F1 events around the world and offer fans the opportunity to see them up close.